We take the occasion of July’s “Amazon Prime Day” sales event to remind you about Amazon Smile and SWTU – a partnership that has already generated $630.12 for SWTU.

Amazon Smile is a website operated by Amazon with the same products, prices and shopping features as the regular Amazon.com. The difference is that when you shop on AmazonSmile, the AmazonSmile Foundation will donate 0.5% of the purchase price of eligible products to the charitable organization of your choice. Set “Trout Unlimited” with the Madison location as your charity and you will be giving to the SWTU with every purchase.

If you’re a Prime member … it’s easy, costs you nothing and every little bit adds up to make a difference over time.